You spend hours, days even, looking for the perfect opportunities, researching workplace cultures, tweaking your resume, and following up. Despite all of that work, the odds of landing your dream job seem slim. In fact, Jobvite estimates in their 2019 Recruiting Benchmark Report that only 12% of applicants get called for an interview.
It’s hard to feel like you are in control of your career when you’re getting nowhere during the job search. Sometimes, you need to feel inspired and motivated.
This is where influencers come in.
Social influencers are more than just trendy Twitter accounts that post cliched, pie-in-the-sky motivational quotes. They deliver real value to their followers through insightful content and actionable advice.
Here are a few industry thought leaders who can pull you out of the job search rut, no matter what type of job seeker you are:
To say that being your own boss is ‘in’ is an understatement. America is filled with entrepreneurial spirit.
In fact, a report from early 2020 by the Global Entrepreneurship Monitor (GEM) found that seven out of 10 American adults agree that others find them highly innovative. Moreover, about 65% of the population believes they have the skills, knowledge, and experience to start their own business.
Although many have the vision and motivation to be their own boss one day, the entrepreneurial journey is not easy.
Fortunately, there are a number of successful influencers to help you along the way:
What to expect: Profanity-filled career and life advice. Vaynerchuk preaches simple bits of wisdom many professionals need to hear, especially if you want to be your own boss. His main takeaways are simple and actionable — be patient, develop your strong work ethic, and stop caring what others think while you focus on your passions.
Best place to follow: He’s active everywhere but start with his Instagram, which has more than 8 million followers. It’s a great introduction to his personality, and he incorporates a lot of his other content on this platform, like his podcast and vlog.
What to expect: From broke, injured football player to one of the most successful American entrepreneurs, Howes offers a wide variety of content focused on achieving ‘greatness.’
Best place to follow: His podcast, the School of Greatness, tops the charts with many downloads and high engagement. Start here to learn about his personality and listen to interviews with experts in health, relationships, entrepreneurship, inspiration, and business.
What to expect: While he gets a lot of attention as a cryptocurrency expert, Altucher also writes about business. He provides general personal and professional development tips through his blog and his books, like Choose Yourself.
Best place to follow: He does it all, from public speaking, stand-up comedy, and podcasting to managing hedge funds and starting businesses. Follow his LinkedIn, where his high level of activity earned him a spot in the top 10 LinkedIn Influencers list.
No matter where you are in your job search and your career, you probably aspire to be a leader at a company someday.
Leadership skills are highly sought after, but they can take years of study and experience to develop. Get a jump on learning these skills by following these social influencers:
What to expect: Live. Love. Matter. This sums up Burchard’s philosophy of leadership. He produces a variety of content that centers on high performance and leadership advice.
What to expect: Lots of clapping and jumping. Robbins is best known for his high-energy performance seminars, but he delivers a lot of excellent life coaching insights and performance tips in other areas as well, including his at-home training systems.
Best place to follow: Not only does he stand tall, but he also appears everywhere. His brand is active on various social channels, but his Instagram is the best place to stay informed on his latest content.
What to expect: Personal adventures, business insights, and career management advice. As a philanthropist, investor, and billionaire business magnate, Branson has a lot of thought leadership content to offer.
A key skill to have in your job search and throughout your career is creativity. If you’re driven by outside-the-box thinking and thrive in creative problem-solving, you’re a creative type.
The problem is that creative jobs are often the most difficult to find. Learn how to spark your creativity and build a career that aligns with your inner artist by following one of the very best social influencers:
What to expect: From Director of Marketing at American Apparel to best-selling author, Holiday offers a lot of wisdom in several domains. These include stoicism and philosophy, marketing and business, and productivity.
Best place to follow: He’s everywhere. He guest writes for several publications in addition to maintaining his own website and blog. Check out his best articles here. To get all his latest content, follow his Facebook page.
Don’t let the job search rut keep you stuck. Get inspired by and look for ways to better yourself as a professional every day.
What social influencers do you follow to help with your job search and career? Share in the comments!